Crypto owners could influence the 2024 election as Trump’s lead over Harris grows.
Former President Donald Trump’s engagement with the crypto community is significantly enhancing his chances of winning the 2024 presidential race, according to a Fairleigh Dickinson University (FDU) poll released on August 30.
The poll shows Trump holding a notable lead among voters who own crypto or related assets, leading Vice President Kamala Harris by 12 points in the 2024 US Presidential race.
According to the poll:
“Trump leads by 12 points among likely voters who own crypto (50 to 38), while Harris leads by 12 among those who say they don’t own crypto (53 to 41).”
Dan Cassino, a professor of Government and Politics at Fairleigh Dickinson University and the poll’s Executive Director, highlighted that Trump’s outreach to the crypto community appears to be effective. He pointed out that the ideology of cryptocurrency, which often includes a distrust of established power structures, resonates with Trump’s political messaging.
US Crypto Owners
The survey also found that 15% of registered US voters have owned crypto, NFTs, or similar digital assets, with this group mainly consisting of men, younger voters, and racial minorities.
The poll further revealed that Republicans are slightly more likely than Democrats to own crypto. However, this difference does not fully explain the 24-point gap in presidential support between crypto owners and non-owners.
Interestingly, people from across the political spectrum—self-identified liberals, moderates, conservatives, progressives, and MAGA supporters—are equally likely to report owning digital assets.
Cassino stated:
“The fact that crypto owners aren’t conservatives or liberals or MAGA voters means that they’re up for grabs, and in an election that’s expected to be close, they’re too big a group to ignore.”
Trump’s Crypto Moves
Recently, Trump has actively positioned himself as a pro-crypto candidate, distinguishing himself from Vice President Harris. He has launched several initiatives to solidify this stance, including the recent launch of his fourth non-fungible token (NFT) project.
Prior to this, the former President became the first major presidential candidate to accept crypto donations in May. In July, he headlined the largest Bitcoin event of the year in Nashville, Tennessee, where he promised to make Bitcoin a federal reserve asset.
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